science communication

Harnessing the power of TikTok for science communication

Written for AGU’s The Plainspoken Scientist blog

TikTok catapulted in popularity during the COVID-19 pandemic and has now come to dominate the social media landscape. With over 1 billion monthly active users, science communicators have the potential to capitalize on TikTok’s success and share their science with a broad, engaged audience.

Source: Harnessing the power of TikTok for science communication

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